LoveJane

Reframing a whispered milestone as a source of strength and independence.

Most of life’s milestones are marked with ritual or fanfare. When a girl reaches puberty, however, it’s often treated as something embarrassing—handled quietly and in whispers. LoveJane turns that narrative around with beautifully designed period kits girls are proud to carry, urging them to celebrate this poignant life moment with grace, dignity, and style.

AD and Design: Andrea Becker

Product Design: Gisela Voss/Doodledo