Viridian Therapeutics
From the Inside Out.
Our work with Viridian Therapeutics started by looking inward. We worked closely with their team to identify and articulate the core values that define who they are and what matters most to them.
From there, we took those values outward, developing a graphic system inspired by their existing logo and extending it into a social media voice, look, and feel.
We also developed creative concepts and guidelines that Viridian's internal teams could use to communicate their values and vision, share company news and achievements, and continue building on the work we'd started together.
AD: Sandi Quatrale